Google Ads (formerly known as Google AdWords) is Google’s marketing solution and programme for businesses to promote the company’s numerous products and wider search network.
You may promote on the world ’s two biggest search engines, Google and YouTube, using the ad platform.
The service is the sole option to promote on Google’s other services, such as Gmail.
There are more ads in various formats on Google Search and its other sites than ever before, which means that if you’re not using quest and other kinds of ads in your organization, you’ll suffer the consequences.
Many businesses have found that advertising on Google is no longer just a tool to grow revenue and reach, but increasingly a necessity to remain relevant. Types of Google Ads
Through Google’s many services and its huge network of over two million third-party apps and websites, the platform provides many opportunities to advertise online.
Google Ads can be found on any of Google’s assets as well as its network of third-party websites.
You can advertise on any of the following Google services:
Google’s search engine
Google Shopping is a search engine that allows you to (Learn more about them)
Google Maps is a mapping service provided by Google.
Google Ads Costs and Return on Investment
Effective management at a top standard
Competitive at a High Level
Advertisement in Your Neighborhood
Enhances Brand Recognition
Monitoring and optimising conversions